It is easy to imagine a ThinkPad or a Dell on the assembly line, in a clanking factory that stinks of solder: You can see their every join and part; you can almost smell the plastic they’re made from. Their attempts at decoration only make the industrial coverup more apparent, like reeds planted near a tailings pond. Whereas the water-carved clamshell of my beautiful Air just seems to have arisen from the waves, immaculate and virtuous, without a whiff of brimstone or fuel oil.Read the article: Why Mac's Modernism Is Old
One other reading of what the Air represents: It may not be about the apotheosis of modernist design so much as its approaching disappearance.
Tuesday, February 1, 2011
Mac as Modernism
Clever contrarian article about the retro origins of Mac's supposedly contemporary design. Tasty quote:
Index Labels:
Apple,
art deco,
modern art
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